Blog by Marc Gunther

Anyone who knows Jeffrey Hollender, the co-founder and longtime CEO of Seventh Generation, knows that his ambitions go way beyond selling laundry detergent and paper towels.

Hollender wants to help business do business better, so that companies can help create a better world for future generations. That’s a big dream, but it explains why he has become an author of several books, the host of a new cable TV show, an outspoken blogger and a supporter of an innovative, worker-owned green cleaning business. Busy guy.

That’s also why Jeffrey said today that he is stepping down as CEO of Seventh Generation, the Burlington, Vermont, based company that makes healthy and safe household and personal-care products. He has led the company for the past 20 years.

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